Dr. Mark McKenna reveals some of his secrets to entrepreneurial success

One of the most popular online magazines recently published an interview on doctor turned entrepreneur Dr. Mark McKenna in an attempt to shed more light on the decision to venture into business after having had a very successful career in the medical aesthetics industry. Dr. Mark McKenna revealed in the interview that the idea of starting OVME struck him because he had worked in the medical aesthetics industry for over 10 years and thus he was able to identify opportunities that he could tap into to build the great business that he did. Due to Dr. Mark McKenna’s concerted effort and an unwavering will to succeed, he managed to help OVME grow to become one of the biggest medical aesthetics provided in the United States before selling it.

Considering the fact that Dr. Mark McKenna is one successful serial entrepreneur opening one successful business after another, the interviewer sought to know the process through which Dr. Mark comes up with his business ideas. Dr. Mark McKenna gladly replied explaining that it involves two stages. The first one is a daily meditation routine. Secondly, Dr. Mark said that it is about setting measurable and time-bound goals and objectives so that he can be able to easily evaluate his progress as time goes by. On a lighter note, Dr. Mark McKenna also said that the most exciting development happening in the United States right now is the steady drop in the numbers of people who are actively involved in smoking.

When the interviewer sought out to know whether Dr. Mark had any regrets of the past whatsoever that if given an opportunity to go back he would do differently, Dr. Mark opened up and said that he would have really loved to spend much of his time especially in his younger years doing stuff that he really loved. Dr. Mark also had a word of advice to both established and budding entrepreneurs saying that reading books has really had a major positive impact on his entrepreneurial journey and even went further to recommend Napoleon Hill’s book Think and Grow Rich as a must-read for entrepreneurs.


Fabletics Scaling Amazingly the Heights of Fashion

Fashion is an industry that companies take longer to succeed. However, this is not the case for Fabletics as it has grown to $250 million of worth in only three years. Fabletics is a popular America subscription retailer that sells women’s footwear, sportswear, and accessories founded by Don Ressler, Adam Goldenberg, and Kate Hudson in July 2013. Fabletics runs its operations differently by using a subscription model to sell clothing to its clients. For companies, producing high-value brands trend has been known for determining the quality and price over the years as a way of improving the sales of the company.


However, recently a shift happened on the economic value which meant that only quality and price combination is no longer enough to guarantee a company’s success. Therefore Fabletics has added elements such as customer experience, last-mile service, brand recognition and exclusive designation to determine the value of their products.


Fabletics has improved and would be launching more physical stores this year in addition to its existing sixteen shops in California, Illinois, Florida, and Hawaii. Greg Throgmartin, the General Manager of Fabletics, stated that the membership program of the company that offers personalized services of fashion at half the price of other competitors is a model that makes the company’s clients happy and satisfied.


Moreover, Fabletics encourages reverse showrooming technique whereby clients browse offline but buy items elsewhere at a cheaper price. Fabletics does not follow up which store the member purchases from, but its regular retail services will be followed up. Also, Fabletics values online data from clients as it enables them to provide stock items that satisfy customers and are trending. Fabletics techniques of understanding customers and embracing the reverse showrooming lead to its growth.


Recently, Kate Hudson held an event which was not a function to promote a TV show or movie but to celebrate the launch of Fabletics. In the event, Kate collaborated with pop star Demi Lovato to make it a success. Demi Lovato stated that she loves Fabletics because its clothes are so cute. Fabletics has always been working to become a leading fashion athleisure brand.


Adam and Don who are co-founders of TechStyle decided to work with Kate as by then there was not any stylish, reasonable, priced athleisure brand and thus it was a breakthrough for them. Partnering with Kate Hudson was the best step for the two entrepreneurs as she is not too hard to approach ad she is extremely hardworking closely working with the team to increase the sales.